January 2026

alfa romeo

Who is the head of marketing for Alfa Romeo?

Who is the head of marketing for Alfa Romeo? Eugenio succeeds Cristiano Fiorio, who joined Maserati to lead the Marketing function while continuing to serve as General Manager of BOTTEGAFUORISERIE. Eugenio Franzetti brings a distinguished track record across communications, sales, and motorsport to his new role as Responsible for Alfa Romeo Marketing. It’s very important

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